Ceoi-Zi-Fong #Packaging Design04/2023








Ceoi-Zi-Fong is a DIY workshop focused on Guangdong embroidery, aimed at modernizing and revitalizing this traditional craft. Through engaging interactive experiences that incorporate Guangdong culture, the workshop helps young people learn about Guangdong embroidery culture while promoting and preserving the rich heritage of Guangdong. Ceoi-Zi-Fong primarily sells Guangdong embroidery material kits, along with finished products and courses.

趣稚坊是一家广绣DIY的手工坊,以推动广绣现代化、年轻化为目的,通过交流互动的有趣方式,结合广东文化,让年轻人了解到广绣文化的同时,也弘扬、传承广东文化。主要销售广绣原材料套装,同时也销售广绣成品和课程。






Packaging Design




This is a Cantonese food slang-themed DIY embroidery kit by Ceoi-Zi-Fong. The set includes high-quality materials and detailed instructions. With just one kit, you can easily create a beautiful finished product. The process is simple, fun, and perfect for enjoying a cozy, personal time.

这是一个以粤语食物俚语为主题的广绣DIY材料包,趣稚坊推出的套装包含高品质材料和详细说明。只需一盒产品,即可轻松完成美观的作品。制作过程简单有趣,适合享受专属的温馨时光。






Exterior Design













Internal Design






Outer Packaging Box: White card paper
Box Inner Structure: White card paper and pearl cotton
Tools Inside the Box: 
Brochure & Instruction Guide
Water-erasable marker
Silk embroidery frame with mounted silk cloth / extra practice fabric
Stainless steel scissors
Several bundles of mulberry silk thread
Ice silk edging thread
Nylon hanging cord
Two types of silver embroidery needles



外包装盒:白卡纸
盒内结构:白卡纸和珍珠棉
盒内工具:
宣传单张&制作指南书
水消记号笔
裱好真丝绢布的绣框/多余的练习布料
不锈钢剪刀
若干捆桑蚕丝线
包边冰丝线
尼龙挂绳
银制绣针2种





Product Design






12 playful and quirky illustrations were designed based on Cantonese slang related to food.

根据粤语中与食物相关的俚语设计了12种搞怪形象有趣的图画。





The kit comes with instructions on how to embroider these interesting patterns.
It includes basic embroidery methods and detailed descriptions of each pattern.
After the detailed description of each pattern, there is also an explanation of the meaning of the Cantonese slang representing this pattern.

套装中配套有说明书讲解如何制作这些有趣的图案的刺绣。包括基础的刺绣方法、每个图案的详细说明。每个图案的详细说明后还会有解释代表这个图案的广东话俚语的含义。






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